Mavvy · Search & Customer Acquisition

Turn search into sales.

Mavvy helps small businesses get discovered by customers who are ready to buy — then turn that demand into leads, bookings and sales using Google, SEO, paid search, local listings and AI-powered search.

Clear strategy. Practical implementation. Measurable results. No black box.

Search performance Growing demand VISIBILITY Parent inquiries +237 TRACKED Tour bookings 121 RECORDED
The Mavvy approach

Search is changing.
The goal isn't.

Get customers.

We use traditional search and AI Search to understand where your customers are looking, how your business shows up and where there is a realistic opportunity to capture demand.

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AI-assisted. Human-led.

We use AI where it helps — but research, interpretation and recommendations are led by a person.

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No proprietary software.

No mysterious Mavvy score or black-box dashboard. You see the evidence behind our recommendations.

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Sales first.

We prioritize opportunities based on customer intent, business economics and the likelihood of generating demand.

Search → Sales

It's not about getting more traffic. It's about getting the right customers.

Customers can discover a business through Google, Microsoft/Bing, paid search, maps and listings, AI-generated answers and the content that shapes those experiences. Mavvy connects those discovery points to the outcome that matters: customer acquisition.

01
Find demand

Understand what your customers actually search for and which searches carry commercial intent.

02
Capture demand

Improve organic visibility and use paid search where there is a clear opportunity to reach buyers.

03
Convert demand

Improve the path from search to inquiry, booking or purchase so visibility can become revenue.

Core offers

Start with the opportunity. Then decide what to do.

Productized services built for small businesses that want practical search marketing without a long, complicated agency engagement.

01 · One-time

Search-to-Sales Audit

Find where your customers are searching, how visible your business is across Google and AI Search, where competitors are capturing demand, and which opportunities are worth pursuing.

$500 CAD · one-time
Explore the audit →
02 · Monthly

Search Growth Plan

Ongoing search research, local listing management and prioritized improvements across SEO, Google, Microsoft/Bing and AI Search — focused on opportunities that can contribute to growth.

$500 CAD · / month
Discuss the plan →
03 · Monthly

Overall Growth Plan

A broader acquisition system combining search strategy, paid search, conversion opportunities and ongoing measurement in one focused monthly program.

$1,000 CAD · / month
Discuss the plan →
A specialized service from Mavvy

More parent inquiries. More booked daycare tours.

We bring search marketing, local visibility and lead tracking together to help childcare centres attract prospective families and improve the path from first search to booked tour.

$500/month · No setup fee · Advertising spend extra

237 Parent leads tracked
121 Tour bookings recorded
51.1% Lead-to-tour rate

Calgary childcare centre · January–September 2026

Paid acquisition

When customers are searching, paid search can help you capture the demand now.

Paid placement is kept distinct from organic and AI Search visibility. Mavvy manages paid channels as a measurable customer-acquisition service.

ChatGPT Ads

ChatGPT Ads Management

Campaign strategy, setup, management, budget oversight and optimization for ChatGPT advertising opportunities where available.

$500 CAD · / month + ad spend
Advertising spend is paid directly to the platform.
Google + Microsoft Ads

Google & Microsoft Ads Management

Focused search advertising across Google and Microsoft, with conversion tracking, budget management and ongoing optimization for high-intent customer demand.

$500 CAD · / month + ad spend
Advertising spend is paid directly to the advertising platforms.
How Mavvy works

Find the opportunity before you spend the money.

01

Understand

Start with the customer, market and business economics.

02

Measure

Establish the search, visibility and acquisition baseline.

03

Prioritize

Focus on opportunities with meaningful customer demand.

04

Execute

Improve, measure the result and decide what deserves more investment.

Start here

Find out whether search can actually help grow your business.

Start with a $500 Search-to-Sales Audit and get a clear picture of customer demand, your current visibility and the opportunities worth pursuing.

Start with the Search-to-Sales Audit ↗

Clear priorities. Transparent recommendations.